Iowa Trust Association
May 2009
May 11, 2009

Hi :

In this issue:
ITA Forming Trust Peer Groups - Your Response Requested on Survey
Mark your calendar for 2009 Iowa Trust Conference
It's A Matter of Trust - ITA Offers Brochure to Promote Choosing a Corporate Trustee
TrustCompare
Contribute to Iowa Trust Association

ITA Forming Trust Peer Groups - Your Response Requested on Survey

One of the most powerful career building steps a banker can take is to meet regularly with a group of peers. With a peer group, you can accelerate your growth and eventually give back your wisdom and experience with others. You can learn more quickly, more intelligently, and less painfully with people who have done it before to support you.

The ITA is exploring the formation of peer groups for trust professions. In order to better gauge the interest of membership and meet your needs, please take a few minutes to complete this survey about trust peer groups. Click here to complete the survey.

If you have any questions, please contact IBA's Darcy Burnett at 800-800-2343 or e-mail dburnett@iowabankers.com.

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Mark your calendar for 2009 Iowa Trust Conference

The Annual Iowa Trust Association Conference will be October 8-9, 2009 at the Marriott Courtyard in Ankeny. Mark your calendar now!



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It's A Matter of Trust - ITA Offers Brochure to Promote Choosing a Corporate Trustee

Choosing qualified trust professionals is an important part of estate planning. How do you counsel clients and potential clients about the qualities of an effective trustee? To help you the Iowa Trust Association has produced a brochure outlining the qualities of an effective trustee and the advantages of a corporate trustee.

This cost effective brochure is 5½” x 8 ½” and can be personalized with your bank name, address, city state, phone and web address. Educate your trust clients about the qualities that make an effective trustee with these helpful brochures.

Order a supply of these brochures today. To see the complete text of the brochure, go to www.iatrust.com.



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TrustCompare

If you were asked to demonstrate how your organization's Trust Department is performing, how would you answer? In addition to the broad "assets under management number," how are you measuring the growth, profitability, resource efficiency, and success of your Trust Services?

TRUSTCOMPARE is the industry's leading performance comparative solution to help you accurately assess and improve your performance, profitability and productivity. It is the only comparative, comprehensive ratio system for measuring trust performance, allowing you to compare your core metrics to a peer group and to the universe of subscribers.

How Does It Work?

Trust information is collected from subscribers, then analyzed to provide comparative trend and benchmarking tools and management information reports. Product and service results are measured by asset, income, expense and profit. And, growth in income, fees, expenses and profit are measured at both the departmental and product level. We also offer an advanced business analytics level to provide line of business and product line profitability comparisons.

If you'd like to learn more about TRUSTCOMPARE, visit www.trustcompare.com. When you subscribe, please be sure to check the box on the subscription form that indicates state association membership. As an Iowa Trust Association member, if you elect to use TRUSTCOMPARE , you'll receive a 10% subscription discount. In addition, if enough subscribe from our state, you'll also receive an additional peer comparison at no extra charge.

If you have questions, you may contact Loyd Pohl, at elpohl@pohlconsulting.com, or 800-677-7432 ext. 225.

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Contribute to Iowa Trust Association

As a reminder, the Iowa Trust Association (ITA) welcomes contributors to their quarterly newsletter.If you would like to comment on recent activities in the industry or let us know about an upcoming event that would be of interest to our readers, please feel free to contact Darcy Burnett, at (800) 800-2353 or dburnett@iowabankers.com. Thank you for your interest in our publication and we look forward to hearing from you!


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